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"bringing to you the most fresh, most exclusive organic products
and super foods from all over Greece"
WHO WE ARE
The EMPORIA team aims in bringing to life a new model for discovering and ordering the most fresh most exclusive organic products from all around Greece. EMPORIA serves as an electronic marketplace disrupting the organic product supply chain by enabling the bypassing of large retailers.
Our key aim is to create awareness on fresh and processed organic produce quality through crowdsourcing producer and produce ratings and make EMPORIA the point of reference for the consumer that is interested in discovering the best of the best products.
On the farmer’s side EMPORIA implements an online retail sales channel helping farmers to apply optimal pricing strategies, increase their profit margins, while also establishing and benefiting from a direct relationship with end-consumers.
EMPORIA has been established in 2015 and consists of a team of experts in technology, business and food quality control.
WHAT WE DO
EMPORIA gives the opportunity to end-consumers to electronically select and order the most fresh, highest quality organic produce, to review and rate the producers and the products, to be informed on their certification, to see how each producer and each product ranks based on collected consumer feedback, to receive direct offers from their favorite farmers and choose where and when to pick-up their orders.
EMPORIA is a FI-WARE-powered next generation electronic retail management platform enabling farmers to engage to intelligent direct online retail sales. The EMPORIA provides all the classic functionality of an electronic marketplace such as registering business entities, publishing and retrieving offerings and demands, payments handling etc. but also provides the following valuable unique features not found in other platforms:
• EMPORIA enables end-customers to rate producers as well as specific products. In this sense the platform collects (crowdsources) information and serves as a central point of reference where consumers can discover the products of best quality in each category, discover small producers with high quality products, compare prices from producers etc.
• EMPORIA enables direct interaction between farmer and end-consumer (ratings, communication) and allows the farmer to apply effective customer relation management strategies.
This project is funded by FRACTALS (Future Internet Enabled Agricultural Applications, FP7 project No. 632874), under the funding framework of the European Commission.